Up&Up Festival

Design

Feb 21

2022-2023

The Monster Energy Up & Up Festival produces music festivals by empowering student communities to rally and win them. Each semester, they host a 48-hour pre-sale competition for students across the country to bring an exciting headliner to perform at or near their school.

The Festival Series launched in 2016, with headliner Cash Cash, and expanded nationwide to feature Alan Walker, GRYFFIN, Two Friends & Slushii, Lost Kings, Elephante, Troyboi, Loud Luxury, San Holo, and Dom Dolla respectively.

I worked with Up & Up creating collateral for the festival’s Headliner: Dom Dolla for Fall 2022, and Chris Lorenzo for Spring 2023.

These graphics are shared through the socials of Up&Up, the artists, the schools involved, and also the Monster Music account (+more!), leading to huge engagement and eyes on the competition.

Check out Up&Up